How to Opt Out of Acxiom and Remove your Data
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By Unzila Siddique
Unzila Siddique
See author profileHi, I'm a part time content writer and full time SEO dabbling in the world of cybersecurity, one step at a time.
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11 October 2024
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5 mins read
Table of Content
Table of Contents
Is there a company that knows more about you than your closest friends? Scary, right? Your personal information is constantly being tracked and collected. One of the largest companies behind this data gathering is Acxiom.
They've built a massive database filled with your details, from your address to your online habits. By opting out of Acxiom, you can take a stand against this invasive data collection and protect your privacy.
What is Acxiom?
Acxiom is a large-scale data broker that collects and distributes personal information about individuals and businesses. This information includes home addresses, purchase histories, and online registrations.
Acxiom uses this data to help businesses target their marketing efforts more effectively. However, the possession of such sensitive information by a data broker can also pose a threat to personal security and the privacy of business employees.
How Does Acxiom Collect Your Personal Data?
Acxiom collects your information in the following ways:
Contact Information
When you provide personal information to Acxiom, they use it to update their customer relationship management systems. This information is then used for the purposes outlined on their website, such as customer retention.
Log Files
Acxiom collects information from visitors to acxiom.com, such as IP addresses, browsing activity, device details, and software versions.
This data helps them understand website usage trends, improve site administration, and personalize the experience for visitors. It provides them with broader demographics to enhance the website and its services.
Cookies/Tags
Acxiom uses cookies and tracking technology to customize website content for your browser, personalize your experience, and show you relevant ads on other websites. They combine this information with data from third parties to better understand your preferences.
How Do I Opt-Out of Acxiom Manually
The process of Acxiom data removal is easy but requires many steps.
- Go to the opt-out page here, and select submit by entering your information.
- Enter your email address and click submit again.
- You will receive an automated email from Acxiom with a confirmation link. Click on that link!
- You will be directed to the Acxiom opt-out confirmation page.
- Solve the captcha and click submit.
- Your information will be removed from their database in two weeks.
How Do I Opt-Out of Acxiom With PurePrivacy
The manual opt-out process will not make sure even after two weeks of waiting time that all your data will be deleted from the Acxiom database. The company holds a policy of keeping the data that was previously shared by them to the advertisers and their affiliates. PurePrivacy helps you opt out automatically, making sure that data is never tracked back.
Comparing data opt-out processes: Acxiom vs. PurePrivacy
- Manual opt-out methods need your continuous effort to track the process.
- Acxiom data removal instructions might be difficult for some of us to understand and then communicate.
- Take your valuable time and effort.
- Only applicable for a single platform. Technical settings might be involved which can make the process long.
- The manual opt-out is a multi-step process.
- PurePrivacy opts out from all data-sharing platforms. automatically
- It keeps a record of your requests and handles all communication by default.
- PurePrivacy saves your time and effort plus gives you mental peace.
- It runs in the background providing complete privacy services, including data removal, dark web monitoring, and social media privacy checks.
- It is user-friendly and simply needs one click to work.
Frequently Asked Questions
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Why do I need to opt out of Acxiom?
Opting out of Acxiom can help protect your privacy by limiting their access to your personal information. This can reduce the amount of targeted advertising you receive and decrease the risk of your data being compromised in a data breach. Opting out can help prevent your data from being sold or shared with third parties.
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What information does Acxiom collect about me?
Acxiom collects essential information about you, including your name, address, phone number, email address, online browsing history, purchase history, and demographic information. They may also collect information about your social media activity and your interactions with other businesses.
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How does Acxiom use my data?
Acxiom uses your data to create detailed profiles about you, which they then sell to businesses. These businesses can use this information to target you with personalized advertising and marketing campaigns.
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Can I remove my data from Acxiom's database?
Yes, you can remove your data from Acxiom's database by visiting their opt-out page or using PurePrivacy to automatically delete all your information from their database.
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Can I opt out of other data brokers like Acxiom?
Yes, you can often opt out of other data brokers like Acxiom. Many data brokers have opt-out pages on their websites, but the process can vary between different data brokers. To opt out of data brokers at large, it is advisable to use a privacy management application, such as PurePrivacy which ensures that your data is never tracked again.
In Summary
While Acxiom offers a manual opt-out process, it's multi-step and time-consuming. PurePrivacy simplifies this process by automating opt-out requests across various data brokers, including Acxiom. Keep all your data safe from social media breaches, dark web leaks, and tracking technology with PurePrivacy.
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Simplify your online presence today
With PurePrivacy, make sure all your personal data remains safe without a hassle!
