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DeleteMe vs Aura: Privacy Features Compared

  • By Farrukh Mushtaq

    Farrukh Mushtaq

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    Farrukh Mushtaq, a digital marketer at PureSquare, possesses a keen interest in cybersecurity and enjoys writing about it. With several years of experience in the digital marketing industry, he brings expertise and passion to his work.

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  • 14 October 2024
  • 7 mins read

Table of Content

Table of Contents

Data breaches and identity theft pose a significant threat to our privacy. To stay safe online, it's essential to choose the right privacy solution. This blog compares DeleteMe and Aura, two popular options, to help you determine which one is best for your needs.

Key Features

FeaturesPurePrivacyDeleteMeAura
Privacy Score Provides a personalized score to assess your vulnerability on data-sharing platforms and social media.Assesses your privacy risk, but does not provide a social media risk score.While initially focusing on a limited number of data brokers, it provides security features like opt-outs, fraud protection, and digital security.
Data RemovalAutomatically erases data and prevents future collection.Stops data broker tracking and ensures data compliance.Includes data removal and additional parental control services.
Scan/Rescan Social Media SettingsGet personalized security and understand privacy risks.
Protect your privacy with weekly scans and customizable settings.
Detects data leaks, but will not scan social media. Offers year-round scans, with potential platform limitations.
Strictly No Log PolicyNever keep your data or share it with affiliates or partners. Allow your data to be shared but manage it efficiently.Shares data with affiliates for service transfers, but privacy details are unclear.
Trackers IdentificationBlock tracking and protect your privacy with a free Chrome extension.Helps to track data brokers but may occasionally block trackers essential for certain website features.Does not specify any feature about tracker handling.

DeleteMe vs Aura

PurePrivacyDeleteMeAura
Ratings4.74.54.5
Special FeaturePrivacy scan
Free tracker blocker Dark web monitor
Social media privacy
Breach monitorCredit monitorFraud protectionParental controls
Data Brokers200+750+30
Pricing$69.99/year$84.95/yearStarting with $120/year
Discounts & Offers60% Off on Annual PlansLow monthly plansFree 14-day trial
PlatformsAndroid, iOS, WindowsAndroid, iOS, WindowsAndroid, iOS, Windows
Support24/7 live chat supportLive ChatEmail and call

Detailed Feature Comparison 

While DeleteMe and Aura excel at removing your data and providing transparency, they have shortcomings in protecting your social media privacy and don't offer tailored privacy assessments.

To help you select the right privacy tool, we'll explore additional factors to consider.

Coverage

PurePrivacy

PurePrivacy deletes your data from over 200 data brokers and offers a personalized privacy score. By optimizing your settings, you can maximize your privacy protection.

DeleteMe

DeleteMe can delete your data from more than 750 data brokers and websites.

Aura

Aura targets 30 data brokers, mainly based in the United States, for data removal.

Ease of Use

PurePrivacy

Quickly assess your privacy score and sign up effortlessly. No extensive personal information is required to identify where your data is being shared.

DeleteMe

Offers a detailed dashboard tracking the number of data brokers storing your information, exposed data, time saved, and recent updates.

Aura

Provides a comprehensive dashboard that details the number of data brokers holding your information.

Availability

PurePrivacy

It can protect your data from internet trackers, US and global websites, cookies, social media, and data brokers.

DeleteMe

Covers the US region, but has included Canada, the UK, and Australia too in its list.

Aura

Covers data brokers from the US region only.

Customer Support

PurePrivacy

  • Get dedicated 24/7 Customer Support
  • Access detailed blogs and guides on the website.

DeleteMe

  • Offers FAQs, a knowledge base, a ticket system, a dedicated email address, and live chat support.
  • Live chat is available from 9 AM to 8 PM ET, Monday to Friday.

Aura

  • Aura offers FAQs, a knowledge base, and email communication.

USP (Unique Selling Proposition)

PurePrivacy

PurePrivacy monitors the dark web for data breaches and helps to stay safe.

A free Chrome extension prevents you from unwanted tracking for advertising.

DeleteMe

DeleteMe has a market reputation in the data privacy industry and offers data removal from over 750 data brokers.

Aura

Offers parental checks for privacy leakages.

Frequently Asked Questions (FAQs)

  • Why is data removal important?

    Plus

    Data removal can help protect your privacy by reducing the amount of personal information available online, which can lower your risk of identity theft and other privacy breaches.

  • Can I remove my data from data brokers myself?

    Plus

    While it's possible to do so manually, it can be time-consuming and complex. Using a service like PurePrivacy can automate the process.

  • How often should I review my privacy settings?

    Plus

    It's recommended to review your privacy settings regularly, especially after major updates to social media platforms or other online services.

  • Is Aura or DeleteMe better?

    Plus

    Both offer valuable services. Choose Aura for comprehensive privacy and security, or DeleteMe for specialized data removal. Consider your needs and budget.

  • How to remove exposed data?

    Plus

    To remove exposed data:
    Check for notifications or use online tools to detect breaches.
    Prevent further misuse of your information.
    Check for unauthorized activity and report any discrepancies.
    Use a privacy service, such as PurePrivacy to manage your data.

In Summary

DeleteMe and Aura are valuable tools for removing your data from numerous online platforms. But you need better protection from emerging online threats. PurePrivacy and PureVPN, help you stay private and secure.